Nothing Has to Be Perfect

One of the concepts that modern education tries to instill is the idea of “publication upon perfection.”  In a world where publication budgets are slim, products must be finished, refined, and definitive, thus education has adapted to reflect this reality.  One of the great things about digital technology is that publication isn’t necessarily the financial burden in the digital sphere that it is in the analog sphere, thus making the barrier to future releases dramatically lower.

Incremental release cycles are a prevailing workflow notion in the world of software development because of this economic reality.  Many other industries are beginning to mimic this kind of development as well.  Release cycles allow developers to tell their users about the user experience before a product is fully developed and users get to test that version of the product to help guide the developer through feedback.

I like this idea.  I think it is okay to begin a project with a goal and publication form in mind, yet allow for mistakes.  I think it is executed most successfully when release cycles are deadline oriented, with clear definitions about the usability delivered to users, and a final release date and goal cycle in mind.  It also provides an incredible psychological response, because mercy is more easily leveraged when a user knows that certain accommodations need to be made before the final release date.  It is a far more forgiving way to work and I heartily recommend adding it to your workflow.  Perfection will only kill you.

“The Impossible mission is NOT to re-build Polaroid Integral film but (with the help of strategic partners) to develop a new product with new characteristics, consisting of new optimised components, produced with a streamlined modern setup. An innovative and fresh analog material, sold under a new brand name that perfectly will match the global re-positioning of Integral Films.”

- The Impossible Project from their “Mission” Page

The Impossible Project genuinely excites me as a person who loves revival movements and who finds the anomoly of the format revival truly fascinating.  The Impossible Project is a project that aims at producing a viable model for the production of a film stock commonly known as the Polaroid.  This year the project issued the remaining Polaroid film stock (the Polaroid company no longer produces instant film for the general market) through Urban Outfitters.

Reinventing Polaroid film in order to preserve the medium is interesting.  While 35mm film is the rough equivalent to the vinyl record, Polaroid is its own beast.  It is a medium of function mostly, but is uncannily romantic.  It provides relatively instant gratification, though it retains a number of the unknowns that only film can provide.

via The Impossible Project